Netflix Working on iPhone Application
Sure we've seen iPhone apps in the App Store that let us change our Netflix queue on the go. These are useful when someone brings up a movie you'd like to see, or you can't remember the details about that DVD you have sitting next to your TV.
How many times have you wanted to actually watch movies on your instant queue? Although the iPhone suffers from a small screen and non-removable battery, there are situations where you'd want to show a clip to a friend or even watch a whole film.
Netflix is working on an iPhone and iPod Touch app to do just that. Netflix subscribers would be able to watch anything available instantly using the app.
This new information comes from an industry executive who spoke to Multichannel News. The same source expects Netflix to develop a streaming application for the Nintendo Wii.
The question is whether or not Netflix would seek to allow streaming over AT&T's 3G network, or if it would limit instant queue watching to Wi-Fi. Some believe Apple or AT&T might axe the project if Netflix threatens to use too much bandwidth.
Either way, Netflix may have to deal with content copyright issues to deploy the new iPhone app. No word on whether or not the Netflix iPhone app would be available for free.
Apple now sells and rents feature films and television shows through iTunes, however other iPhone apps such as Joost already stream video content to Apple devices.
Netflix instant viewing is currently available using a web browser with Microsoft Silverlight on an Internet-connected computer, as well as several home-theater devices.