Google Plus

Google’s Vice President of Product Management Bradley Horowitz announced that Google has partnered with Flipboard to integrate Google+ into the news reader. Flipboard is a popular mobile news magazine for Android and iOS devices. It already features Facebook, Twitter, Tumblr and Instagram feeds. Google plans to add even more content to Flipboard via its new Google+ APIs.

Google recently redesigned its Google+ app after it was poorly received. Horowitz told LeWeb founder Loic Le Meur that the revamped iOS and Android applications have boosted interaction and have been well received by users. However, Google partnering with Flipboard suggests all is not well for Google in the social news reader world.

Google announced their redesigned app for the iPhone on Wednesday via their official blog. Version 2.0.0.5888 of the Google+ brings a new stream and navigation experience, plus various bugfixes and performance improvements.

Full-bleed photos and videos are cool. But you know what’s really cool? Content so immersive it remakes your mobile device into a rich carousel of beloved memories and breaking news. That’s the Google+ experience we aspire to, and today’s release helps us get closer:

Whether you post photos or articles or text, we’re making ‘em look gooood
We’re adding crisper fonts, larger profile pics and a friendlier homescreen
We’re making the stream easier to scan, and easier on the eyes with overlays, gradients and other visual elements.