BlackBerry

BlackBerry Limited (NASDAQ: BBRY; TSX: BB) today announced BBM version 2.1 will be rolling out to Android, BlackBerry and iOS devices. As promised, the new update will bring "stickers," the ability to share images in multi-person chats, and the ability to send higher quality photos, videos and presentations.

"Stickers" are just larger emoticons that users can purchase from the BBM Shop to enhance their chats. BlackBerry has also teamed up with the WWE to give away a free WrestleMania 30 sticker pack.

“Stickers are another great example of how we’re making the BBM experience more engaging and fun for our customers,” said David Proulx, Senior Director, BBM at BlackBerry. “Stickers let you personalize your chats and strike the right chord with people around the world who rely on stickers in chats when they connect with colleagues, family, friends, peers and partners.”

T-Mobile CEO John Legere recently created a social media storm after his company sent out emails urging BlackBerry users to switch to the iPhone 5s. The backlash caused BB CEO John Chen to pen a blog post condemning Legere for not speaking to him before launching a "clearly inappropriate and ill-conceived marketing promotion." How did T-Mobile respond? By offering BlackBerry users $250 if they trade-in their current device for a new model:

"Starting this Friday, we’re offering $200 credit toward a new device when you trade in your current BlackBerry and upgrade to one of the latest, greatest devices. Purchase any device we offer at T-Mobile. It’s that simple. Bring in your old, working BlackBerry and we’ll give you $200 toward a new BlackBerry or any of our other state-of-the-art smartphones.i In addition, for those existing T-Mobile BlackBerry customers trading-in and choosing a new BlackBerry Q10 or Z10, we’re offering an ADDITIONAL $50 off the purchase price of that new BlackBerry. These offers will be available for a limited time.