Does HBO Now require a long term service contract?

Does HBO Now require a long term service contract?

There aren't very many details available yet on HBO Now, Apple's joint venture with HBO that will bring the network's full content to your iPhone, Apple TV, iPad, iPod Touch and desktop/laptop without a cable or satellite subscription. It is clear however, according to Apple's HBO Now page, that you will be able to purchase HBO Now for $14.99 a month "with no long-term contract or commitment." As a bonus, the first month is free.

HBO Now does not require a long term service contract.