The New Yorker is giving away a free digital copy of its August 13 & 20, 2012 issue to anyone who downloads their new iPhone app launched on Tuesday. Users who download the app for free can buy future single issues or subscribe to a monthly or yearly membership.
The iPhone version features an exclusive introduction to The New Yorker app by Lena Dunham and Jon Hamm, social networking sharing, a weekly slide show of all the current issue’s cartoons, plus more. The new app also makes downloading individual issues a little lighter than before. iPad users were forced to download well over 100MB per issue, while this week's iPhone edition is only 23MB to download.
A single digital issue of The New Yorker will cost you $2.99. You can also subscribe monthly for $5.99 or yearly for $59.99. Both subscription rates are automatically renewed until canceled. You can get your free issue now by downloading the app from the App Store.
The New Yorker’s singular content and classic design are now available on the both the iPad and the iPhone, and will be accompanied by additional features, including:
—A video introduction to The New Yorker app for iPhone, featuring Lena Dunham and Jon Hamm (iPhone only)
—Multimedia, including video, audio, infographics, slide shows, archival articles, and primary source documents
—Sharing on Twitter, Facebook, and via e-mail
—A weekly slide show of all the current issue’s cartoons, plus five archival bonus cartoons per issue
—Entry in the Cartoon Caption Contest directly from the app
—Links to updated web content, for perspectives on the news of the day
—Place-holding within articles
—Multiple navigation tools