Apple has detailed its privacy policies and technology on the web for some time. Now the company offers a redesigned Privacy website, bringing updated information to consumers alongside the release of iOS 11 and the iPhone X. The site introduction declares that "privacy is a fundamental human right" and continues on, explaining how Apple products are designed to protect privacy and security.
Online privacy and security is a constant concern that continues to grow and evolve with new technologies and policies. The government clearly aligns with big business on privacy issues, as evidenced by the recent repeal of the FCC privacy rules that would block ISPs from selling their customers' data without consent. While many turn to VPNs to bolster their online privacy, there are still concerns over call and message privacy.
Apple has patched an important security vulnerability with the release of iOS 9.3.5. The iOS update comes just weeks after iOS 9.3.4 closed off the Pangu jailbreak earlier this month. Details regarding the latest security fix have surfaced and Apple has released an official security document on the matter. So should iOS users rush to update?
No, Apple does not keep user profiles based on Internet searches.
Apple's senior vice president of Software Engineering, Craig Federighi, explained at WWDC 2016 that "All of this great work in iOS 10 would be meaningless to us if it came at the expense of your privacy." He went on to declare that Apple does not profile users based on web browsing.
Apple announced it would employ differential privacy with the release of iOS 10. Essentially, this technique improves the accuracy of queries from statistical databases while reducing the chances of identifying individual iPhone users.