AAPL Financial News Weekly Roundup: Share/Target Prices Continue to Climb, $1 Trillion Cap in 2015 and More
Submitted by Jon Reed on
For the fifth consecutive Friday Apple (NASDAQ: AAPL) closed the week at a record high. The share price reached $116.47 by Friday's closing bell. High demand for the iPhone 6 and great expectations for both holiday sales and the Apple Watch launch prompted several investment firms to raise their target prices last week. On Thursday, Morgan Stanley analyst Katie Huberty raised her target price to $126 after Apple surpassed her previous target of $115. She believes people are underestimating potential Apple Watch sales.

Evercore went a bit further and raised its target price from $125 to $136 on Thursday, while Piper Jaffray raised its from $120 to $135. RBC Capital raised its target from $115 to $120 on Monday. All three firms see strong holiday sales and a successful Apple Watch launch in early 2015.